Pluto introduces the best-in-class “POD” pillow

ANGELS–(BUSINESS WIRE)–Pluto, the first and only company to offer fully customized, built-to-order pillows, today launched their stylish, sleep-enhancing rendition of the travel pillow. “POD” creates personal space and gives travelers optimal sleeping conditions so that they arrive at their destination refreshed and ready for an adventure.

Created in partnership with IDEO, this unparalleled innovation was created based on feedback from sleep researchers, flight attendants and avid travelers. Made from a combination of Alcantara and memory foam to provide support, comfort and flexibility, POD creates privacy even when you’re stuck in the middle seat. Design features include a soft, structured hood, 360-adjustable support around the neck and under the chin, and an integrated, convertible visor to block unwanted light. The one-size-fits-all POD is stylish, hygienic, portable and promises a journey as enjoyable as the destination.

According to Coco Rocha, the supermodel and busy mom of three, who just stepped off the runway at New York Fashion Week and headed to Europe for international shows, “I’m always on the go and I know how important it’s for my general health. prioritize rest and recovery. After traveling with it all summer, the POD has quickly become an essential. It’s the perfect hack for a good night’s sleep with red eyes or a quick nap between shoots and will definitely be coming with me to all fashion weeks.”

With over 60,000 happy customers to date, Pluto knows that good sleep is life-changing. After the company recently conducted a National Sleep Survey* which found that 65% of people have trouble sleeping while traveling by car, train or plane, and more than 50% of respondents agreed that their ability to enjoy an adventure is jeopardized by jet lag and travel fatigue. . Pluto is excited to take their mission for better sleep on the road by releasing the POD.

“We knew that after mastering the pillow in the bedroom, it was time for us to try our hand at creating a pillow that can accompany our customers on their travels! Wearing the POD is like being in your own little capsule – and you’ll look great too,” said Susana Saeliu, Co-Founder and CEO at Pluto. “At Pluto, we were tired of seeing the same horseshoes, U-shaped or stick-on designs that made you look ridiculous, so we got to work and developed the special POD.”

The POD is available exclusively at plutopillow.com/pod and retails for US$145, with free shipping in the contiguous United States. To learn more about POD and explore Pluto’s other offerings, including its custom-built sleep pillows and PUFF body pillow, you can visit plutopillow.com and follow Pluto on Instagram.

AROUND PLUTO’S PILLOW

Pluto Pillow is the first and only sleeping pillow that is designed according to your body statistics, how you sleep and what you like. We harness data through a proprietary process to help all sleepers take the guesswork out of purchasing pillows and maximize their sleep. To start customizing a pillow, all you have to do is visit our website (plutopillow.com), fill out a quick questionnaire, and your data will go through an algorithm that will help us create a personalized pillow for your body stats, sleeping positions, and preferences. Our materials are combined for over 35 variations through our patent pending process. We also offer a PUFF body pillow and POD travel pillow to meet all your sleeping comfort needs. To learn more, please visit PlutoPillow.com. You can also connect with Pluto on Facebook, Instagram, LinkedIn and I tweet.

ABOUT THE IDEA

IDEO is a global design company committed to creating positive impact through human-centered design. We partner with our clients to tackle complex challenges, from addressing climate change and building new ventures to helping make organizations more creatively competitive.

*This online survey of 2,000 US adults was conducted by market research company OnePoll, in accordance with the Society for Market Research’s code of conduct. Data was collected between April 5 and April 7, 2022. All participants are paid an amount depending on the length and complexity of the survey. This poll was overseen and edited by OnePoll’s research team, who are members of MRS and hold corporate memberships in ESOMAR and AAPOR.

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