CHICAGO (CBS) — If you’re a Chicago sports fan, you’ve probably seen the work of the All Star Press – even if you may not know it.
As CBS 2’s Matt Zahn reported Saturday night, All Star Press has teamed up with our professional teams to do some pretty cool stuff — bringing the worlds of sports and art together.
“I’ve always been a really big sports person. Art and sports don’t always mix,” said Zissou Tasseff-Elenkoff of the All Star Press.
But Tasseff-Elenkoff and All Star Press are doing their best to change that — with everything from Bulls hats to a series of Bears posters featuring a giant bear in a cape stomping through a city and White Sox T-shirts.
They seem to be making the mix work.
“The whole point of doing that was to change that landscape — and instead of it being, you know, the same thing that you’re going to see — guys hitting a ball, or just general kind of like hotel art, for of a mass — changing it and making it more culturally relevant,” Tasseff-Elenkoff said. When a brand trusts us to do something with their logo and colors and create something that’s completely new, that’s really the exciting part.”
All Star Press’s foray into the world of sports began with a connection to the Bulls. They are now in their sixth year of working together and have created 30 unique hat designs. One has the bull logo with smoke blowing from its nose, the other gives the bull some pikachu eyes.
“I see the hats almost every day — like you go outside. And we did the math — there’s about a quarter of a million hats in the city right now,” Tasseff-Elenkoff said. “It’s a lot of fun to see them, and people enjoy them and wear them with pride.”
While Tasseff-Elenkoff does some of the work himself, he also selects local artists for projects. One such artist is Liz Flores.
“My work is very figurative and has an abstract element to it – and how do you make it so that sports fans still know what it is?” Flores said.
Flores created one of six designs for the White Sox summer T-shirt series, given away to fans at select games. Her “Los White Sox” design ties in with Latino Heritage Month.
“I wanted the colors to be a little bold and fun because it’s Latino Heritage Month and I wanted it to be very festive,” she said. “The shape on the back—I wanted it to kind of be an ode to a vintage Sox jersey from the ’90s, and I think we came up with a really cool design.”
You can easily see the passion Flores had for the project. Part of that is because the White Sox mean a lot to her and her family.
“I’m a huge Sox fan. My family is huge Sox fans. So I really felt the pressure. Like, ‘I’m so excited.’ And then I said, ‘I’m too very nervous about it — wait!” Flores said. “You know the team means a lot to so many people. I think then you have to remember to stay true to you and your style and your style, and love what you want to convey – and everything else just falls into place. country.”
It is the place where sport and art come together.
“Sports has a strong community. Art has a strong community. I think there’s a lot of overlap in what you’re trying to do, it’s like bringing people together; seeing local artists supported by a local team. I think it’s absolutely wonderful,” Flores said. “Working with a sports team, too—it makes art more accessible to people. Maybe a gallery can be intimidating for people to come to, but a sports game might not be, right? And so they have the opportunity to collect a part of you work in a different way.”
All Star Press is located at 2775 N. Milwaukee Ave.